Just Food

In the Media

BlogTO In early 2020 BlogTO visited Kendal Hills Farm, where the warehouse for the Virtual Farmers Market is located to learn how the Market came to be. We've made several changes since then, but if you want to learn about the origins of the Virtual Farmer Market Food, you can view the video...

Financial Post: Farmers markets go virtual as they find ways to stay afloat during pandemic

By Michelle McQuigge Article shared from the Financial Post. Canada’s farmers markets, traditionally reliant on bustling crowds paying cash for locally produced food, seem particularly ill-suited to the age of physical distancing. But those in the industry say business is surprisingly robust as they find ways to stay afloat in...

The Walrus: The Struggles of Sustainable Farming

By Kathryn Kuitenbrouwer Article shared from The Walrus Maybe it takes a catastrophic event to change the way that consumers relate to their desires. In Canada, we have no collective memory of food-supply shortages, and most of us have a minimal relationship with the land on which our food is...

Toronto Star: Meet the farmers raising the cows, pigs and chickens that Toronto chefs and butchers covet

By Signe Langford Article shared from Toronto Star Nine generations of Ian and James Sculthorpe’s family have lived on and farmed 650 acres in Port Hope, Ontario. South 50 Farms is a mixture of rocky hills, spring-fed streams, and lush pasture, and the brothers have been gradually reclaiming and rehabilitating the land...

National Film Board: PIVOT

Dave Kranenburg of Kendal Hills Farm seized an opportunity created by the pandemic to help improve the local food system — by creating a virtual farmers’ market. By PIVOT Article shared from Medium. Kendal Hills is a 70-acre farm outside of Orono, Ontario, about one hour east of Toronto. With...

Take Pride in What you Eat

One of the powers of local food is its diversity...the varieties, colours & flavours of the abundance that comes each season are so much more than what you see on the grocery store shelves.  It can be seen in the vegetables, the eggs and in so much more.  Local food...

Expanding the Virtual Famers Market

Yes, the Market was just announced yesterday and it's ready to expand.The response has been inspiring and the pleas to expand delivery to other regions and to adapt the platform to other cities has been heard.The 'innovation' here is not an online store.  It's how the technology can notify customer of delivery...

Announcing the Virtual Farmers Market

These are very interesting times, and interesting times call for creativity and collaboration.  We've created the Virtual Farmers Market for any farmer or producer who is affected by the loss of their restaurant sales and/or farmers market sales.  We're still figuring out a lot, but here's what we have figured...

Move fast and MAKE things

It’s time to move fast and make things As the reality of our pandemic predicament settles in, I’m calling on my fellow entrepreneurs and innovators to get creative. The local food system that supports small farms has been stuck in a rigidity trap, where all of our habits and ways...

The Resiliency of the Local Food System

This is our 4th season of reviving the farm that Emily grew up on.We entered 2020 feeling that we had really hit our stride as farmers.  Growing beautiful food that enough people at markets and enough chefs respected that we could make a living out of this.  Along the way,...